International School Websites in Southeast Asia Benchmark Report 2023
To measure the performance, accessibility, and state of online facilities of the top international schools in Southeast Asia, Monsido analyzed their websites.
Below are the top performers in digital accessibility, content quality assurance, SEO, response time, and performance.
Top 5 Websites Overall
We highlight the most accessible, responsive, and top-performing international schools in Southeast Asia in our overall score category.
We scanned a sample of 500 pages from the main publicly facing websites of 30 international schools in Singapore, Malaysia, and Thailand using Monsido’s Web Governance software during a two-week period in July 2023.
The champions with overall scores ranking in the top 5 for July 2023 are listed below.
Overall Ranking* | School Name |
---|---|
1st | St Andrews International School Bangkok |
2nd | Australian International School, Malaysia |
3rd | Australian International School, Singapore |
4th | Global Indian International School |
5th | Rugby School Thailand |
Top 5 Websites for Web Accessibility
For organizations using the Monsido platform, we recommend achieving at least a 70% accessibility compliance score.
The average accessibility score for the report was 69.20% just below our recommended threshold.
The following 5 international Southeast Asia schools scored the highest for digital accessibility in July 2023.
Ranking | School Name | Accessibility Compliance* |
---|---|---|
1st | Brighton College International School Bangkok | 77% |
2nd | 100 Lambs International School | 75.14% |
3rd | Tanglin Trust, The British International School, Singapore | 71.64% |
4th | Regents International School Bangkok | 71.48% |
5th | KIS International School | 71.33% |
Top 5 Websites for Content Quality Assurance
Content quality assurance in Monsido detects spelling errors, broken links, images, and readability issues. In addition to lowering bounce rates, increasing conversions, and improving SEO, quality assurance can help (future) students find information about their prospective education programs more easily.
The benchmark average for quality assurance in this report was just 67.54%.
The school's websites listed below deserve credit for making an outstanding effort to raise the bar for content quality assurance.
Ranking | School Name | Content Quality Assurance* |
---|---|---|
1st | 100 Lambs International School | 100% |
2nd | North London Collegiate School (Singapore) | 100% |
3rd | Tanglin Trust, The British International School, Singapore | 99.56% |
4th | British International School, Phuket | 99% |
5th | XCL World Academy (XWA) | 97.8% |
Top 5 Websites for SEO
On-page SEO continues to have a crucial impact on search engine rankings. Neglecting essential elements such as H1 tags, broken links, and excessive internal links can negatively affect both your rankings and your visitor’s overall experience.
The average SEO score was 83.76%
We praise the following schools for taking leadership positions in the SEO category.
Ranking | School Name | SEO Compliance* |
---|---|---|
1st | EtonHouse International School | 93.72% |
2nd | Chatsworth International School | 91.1% |
3rd | XCL World Academy (XWA) | 89.92% |
4th | Harrow International School | 89.88% |
5th | British International School Kuala Lumpur | 89.66% |
Top 5 Websites for Response Time
Ensuring a fast-loading website is essential for SEO, as it is a ranking factor utilized by Google, and enhances user experience. With the help of Monsido's Heartbeat module, you can monitor your website's performance, ensuring a positive user experience and averting any potential visitor frustration.
The schools’ websites in this report had an average response time of 1448.23 ms. Your score must be under 200 ms for you to be considered an excellent performer.
The following top five European high education institutions can be proud of their exceptional response time results.
Ranking | School Name | Average response time* |
---|---|---|
1st | Australian International School, Malaysia | 77 ms |
2nd | Australian International School, Singapore | 81 ms |
3rd | St Andrews International School Bangkok | 87 ms |
4th | Global Indian International School | 179 ms |
5th | Rugby School Thailand | 333 ms |
Top 5 Websites for Performance Score
Assessing the overall website performance score (ranging from 0 to 100) using Google LightHouse and Core Web Vitals offers a comprehensive understanding of how factors such as visitor location, network speed, and device impact your site's performance. It provides valuable insights into the overall performance of your website.
The average desktop performance rating for this benchmark report was just 43.30. At Monsido we suggest you aim for a score between 90 and 100.
Below is a list of the top five Southeast Asian International school websites, based on their desktop performance score in this report.
Ranking | School Name | Performance (0-100) |
---|---|---|
1st | XCL World Academy (XWA) | 87 |
2nd | Regents International School Pattaya | 66 |
3rd | British International School Kuala Lumpur | 65 |
4th | Canadian International School, Singapore | 62 |
5th | German European School, Singapore | 61 |
All International Schools Websites in Southeast Asia Websites We Tested in This Report
We looked at 30 international schools’ websites in Singapore, Malaysia and Thailand for 2.5 weeks at the end of June to the beginning of July 2023.
If you can’t find your school’s name and are curious about what your website score will look like – scan your website here.
Are you on the list, and would you like to receive your in-depth results on all parts of your website?
Let's get in touch and discuss your results.
- Canadian International School, Singapore
- Australian International School, Singapore
- St. Joseph's Institution International
- Dover Court International School, Singapore
- German European School, Singapore
- Stamford American International School, Singapore
- North London Collegiate School (Singapore)
- Chatsworth International School
- Tanglin Trust, The British International School, Singapore
- Global Indian International School
- Repton International School, Malaysia
- Australian International School, Malaysia
- Lycée Français de Kuala Lumpur
- British International School, Phuket
- International School Bangkok (ISB)
- British International School Kuala Lumpur
- Invictus International School Horizon Hills
- Raffles American School
- Rugby School Thailand
- Bromsgrove International School Thailand
- Regents International School Pattaya
- Brighton College International School Bangkok
- Bangkok Patana School
- NIST International School
- St Andrews International School Bangkok
- Regents International School Bangkok
- Harrow International School
- KIS International School
- Marlborough College Malaysia
- 100 Lambs International School
Not on the list at all? We work with 1000s of organizations across many different sectors. We’d love the opportunity to scan your website and see how Monsido could help your organisation. Book a demo with us!
See How Your Website Scored in 2023
See your website's scan results and how your school performed in this report.
We can also scan your internal student portal if you need to review its performance.
How the rankings work
Monsido:
- Scanned a sample of 500 pages from the main publicly facing websites of 30 Southeast Asian international school websites using Monsido’s Web Governance software during a two-week period in February 2023.
- Ranked the websites based on their scores in Web Accessibility, Content Quality Assurance, SEO, and Response Time.
- Calculated the Overall champions based on the average (weighted) ranking in all categories, prioritizing Web Accessibility, then Content Quality Assurance, Response Time, and SEO and Performance.
Improve Your Accessibility Rankings
Benefits of improving accessibility:
Increased Audience
By building an accessible website, you open yourself up to a much larger audience as 1/5 of the world’s population is living with a disability that could prevent them from using your site.
Improved SEO
Many web accessibility standards overlap with good SEO practices like ensuring descriptive alt and title attributes, checking for correct HTML, and offering a site map to users.
Enhanced User Experience and Quality Assurance
Accessibility means creating a website which provides a good experience for everyone, so when you ensure a good experience for users with disabilities, you can rest assured that your overall website experience and quality will improve.
Strengthen Brand Image and Reputation
Committing to accessibility is not just good for your users, but shows you take your social responsibility seriously and can benefit your brand. So make sure to promote your accessibility efforts.
