How can you improve your web accessibility and SEO?
Providing alt text for images also opens you up to a source of organic traffic: Google images. Some users will go to a website purely based on choosing a hyperlinked image in the image SERP (search engine results page).
Based on the Flesch-Kincaid Grade Level readability test, you can make your content more readable by:
Want to know your readability level? Use our free SEO Text Editor.
- Reducing your sentence length. Think about using full stops, instead of commas, to break up ideas.
- Catering your language to your audience. Use simple and shorter words where possible. For example, for more general audiences, saying “think about” is more readable than “contemplate”.
- Using subheadings, numbered lists, and bullet points to break up large chunks of content.
- Sharing definitions of any slang or professional terms.
Check that the page title:
- Is different to other titles on your website
- Adequately summarises the content on the page
- Is ‘front-loaded’ with the important information so it is displayed first. Eg. ‘Contact Us - Have Questions?’ not ‘Monsido Contact Us’
Are you wondering how to handle web accessibility? Get your free Accessibility Handbook.